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Euphoria are pioneers of the unique sound dubbed 'guitronica.' Euphoria's new album Beautiful My Child, features the group's signature combination of acoustic slide guitar and propulsive beats. Their latest single, "Sweet Rain," builds upon their success at radio (and the...(more) impressive retail response generated by "Delirium," last year's breakout instrumental from Euphoria), with sustained airplay in Denver, Boulder, San Francisco, Seattle and Minnesota yielding strong sales in those markets. Euphoria comprises Toronto-based composer/instrumentalist Ken Ramm, as produced by Garry Hughes (producer of Vitamin C, who's also worked with Art Of Noise, Garbage, and Sly & Robbie); the group's profile was recently enhanced by the use of their music in the Infiniti SUV ad campaign.(less)