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The paperback edition of Daniel H. Pink's groundbreaking book, A Whole New Mind. Described by reviewers as "an audacious and powerful work," "a profound read," "right on the money," and "a miracle," the book reveals the six abilities individuals must
...(more) master in an outsourced and automated world. Several publications named A Whole New Mind one of the best business books of 2005. It is now being translated into 12 languages -- and will appear across Europe and Asia in 2006. For this updated and expanded edition, Pink has added dozens of new tools, tips, and exercises to help individuals and organizations sharpen their right-brain capacities. Find out why Thomas L. Friedman, author of the mega-bestseller The World is Flat, calls A Whole New Mind his "favorite business book."(less)
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also on my blog - http://bobbo.zaadz.com/blog/2006/7/an_excellent_book
Here is my elementary review -
I just finished reading a life changing book by Daniel H. Pink. The book title is “A Whole New Mind – Why Right-Brainers Will Rule The Future”. Pink also wrote a popular book – “Free Agent Nation”. The premise of the book is that organizational and corporate culture is evolving. Pink asserts that US culture is moving from an Information Age dominated by left brain dominant workers. From the introduction “think programmers who could crunch code, lawyers who could craft contracts, and MBAs who could crunch numbers.” He presents an excellent argument that we are moving to a Conceptual Age. Persons of the future are - “creators and empathizers, pattern recognizers, and meaning makers. These people – artists, inventors, designers, storytellers, caregivers, consolers, big picture thinkers – will now reap society’s richest rewards and share its greatest joys.” These are the right brain thinkers. Those of us who can find the balance will find success and reward.
Pink contends left-brain thinkers are beginning to wield less influence, particularly in the US. The reason this is happening boils down to three “A’s” - Abundance, Asia, and Automation. The chapters that follow highlight six “senses” that the author feels are worth developing. They are high concept and high touch. Each sense – design, story, symphony, empathy, play, and meaning – takes the reader on a thoughtful path. The examples used are fascinating and readable. Each chapter is followed by a portfolio of ideas, exercises, and possibilities for further study. As expected, much of the added study occurs via Internet. As an aside, Pink was a speech writer for Al Gore. Former Vice President Gore is an avid user of technology. He got a bum rap on his Internet comments – never saying he “invented” the Internet but being alleged to have said it. I won’t go into the rest of the whole sordid mess.
I found the book entertaining and highly readable. I could have read it quicker but it was far too enjoyable. I rather enjoyed taking small bites and letting it melt in my conscience.